Is this Twitter's secret?

Earlier this evening I watched a programme featuring Sir Terry Wogan, a well known and much loved UK radio broadcaster and TV presenter. In the programme he was being shown the history of radio and particularly Marconi's early equipment. He was asked which he thought was best,TV or radio.

His unwavering answer was, radio.he explained that in radio it was like you were broadcasting and building a link with one or two people, and often as if it was one to one. In contrast the mass audience of TV was drawn from theatre and he thought it less powerful.

So wind the cook forward a couple of hours and my daughter comes in to tell us that Michael Jackson's doctor had been our guilty. She knew this because Piers Morgan had just tweeted it. It was as if he had tweeted it directly to her specifically.

Now Piers Morgan has thousands of followers on Twitter and wouldn't know my daughter if stood right in front of him, yet she feels a personal connection via his tweets.

Is this the secret attraction of tweeting?

If I recall properly tweeting was originally thought to be useful for family members to send quick, short messages to let each other know where they were, going or doing? Tweeting has come a long way from its origins, in a similar way to mobile phone texting (which was originally designed for telecoms engineers to send each other technical messages).

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