Another piece of good advice and a practical acronym

I came across this today and wanted to capture and share it.

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P.E.O.P.L.E

Posted on 15. May, 2011 by Lindsey Davies in http://www.opencomms.co.uk/blog/p-e-o-p-l-e/

I’ve often said that people buy people and truly believe this to be the case, particularly in industries where you sell a commodity product or the services you offer are like for like with others in the market.

At a networking event recently this belief was reiterated during a presentation which I found really useful and thought others may too. In order to ‘sell’ your products and services effectively the idea is that you take ‘people’ and analyse it. Write the word down and remember what each letter refers to.

P – Posture, don’t slouch when talking to a business contact or prospect
E – Eye contact, always make eye contact. Not ‘death stares’ but look the person in the eye.
O – Organisation, be prepared for meetings and questions that you may be asked.
P – Proximity, remember that people have personal space. Being over friendly can be detrimental.
L – Looks, always be presentable. It can pay to be different but not to be under or overdressed.
E – Expression, get excited about what you do. Passion equals performance and can be contagious.

It’s a simple and quirky way of remembering the basics. It certainly makes you think and particularly for those of us who are meeting people on a daily basis, it allows us to take a step back and review how we really do come across to those we want to influence and engage with.

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I hope you find it useful.


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